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About Us

About Us

ABOUT SAFELINE GLOBAL

Based in Qatar and Sri Lanka, Safeline is an international trading and supplying company that prides itself in distributing premium cuts of live, fresh and frozen meat, and seafood products at the most competitive prices. Our company has been in the business since 2008 and we are committed to providing exceptional service. This has been the driving force behind the success of our company and we look forward to serving our clients in the future as well.

As a leading seafood supplier in Qatar and the Middle East, Safeline has risen from its humble beginnings to becoming a one-stop-source for high quality meat, seafood, olive oil and various other products. We bring down the best quality of beef from Australia and Japan in addition to the freshest lobster from Canada, establishing our company as a leading name in importing premium products. We are also extremely proud to be one of the few suppliers of Black Cod, Chilean Sea Bass and Sablefish. Having consistently delivered only the very best products to our customers, we aspire to be the unparalleled leader in the distribution and marketing of food products and specialty fresh and frozen seafood varieties by catering to the best standards of quality, sustainability, service and dependability.

Our seafood is imported from U.S.A, France, Italy, Holland, Australia, Mexico, Japan, Croatia, Malta, U.A.E, Sri Lanka, Singapore, Indonesia, Vietnam, Malaysia and Thailand and for us at Safeline, respect for natural resources are of utmost importance. This is why we ensure quality of service in every step of the supply chain right from the way in which the fish are caught to how it is delivered and this has been the philosophy on which our business is based on. We take a great deal of pride in our customer care and will ensure that we offer the finest service starting from your point of enquiry to the moment you receive your order.

We mainly supply to leading 5-star hotels and fine dining restaurants in Qatar and in the Middle East and the fact that we have been the preferred and trusted source for chefs stands as a testimony to our efficiency in maintaining the growing demands of the market. As a customer-centric company, we are committed to providing the best quality meat and other products in the market for our customers and our products are sourced from the finest livestock markets in the world. Since the premium fed livestock is raised in the most optimal conditions, our customers can be assured of safety and quality.


Our repertoire of products include seafood, meat, dim sum and dumplings, olive oil, Peruvian products, fruits and vegetables – all sourced from countries around the globe. Moreover, we only work with suppliers who maintain the same standards of quality as we do to ensure that we serve only the very best to you. Our competent staff will guarantee high standards of service to meet the exacting requirements of each and every customer.

Over the years, we are priveleged to have earned the reputation for producing and delivering the highest quality of products with a product range that is unsurpassed and we have also extended our services to cover culinary training, custom and tailor-made ordering facility and equipment supply, offering our clients with the complete spectrum of services. At the end of the day, we are focused on satisfying you, our valued customers, and we are prepared to go the extra mile to make that happen.

24,934

Meat & Recipes

65,317

Agents

4,658

Agencies

67,335

Happy Customers

CORE VALUES

Our values are more than just words - they are incorporated in every aspect of what we do. It reflects what we stand for and they symbolize the work we do everyday to achieve and fulfill our goal of being the best in what we do - providing the Middle East with premium quality meat, seafood and specialty food products from sustainable sources from around the world.

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Customer Satisfaction

We strive to provide exceptional customer service at every stage through quality products, efficient services and excellent communication to ensure that our customers are satisfied and delighted.

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Service Excellence

We talk with our actions and we strive for nothing but the best. We constantly challenge ourselves to improve and enhance the services we provide to our valuable customers.

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Integrity

We are open, dedicated, straightforward and act with integrity. We say, we do, we deliver. We believe continuity can only be achieved by being transparent and with respectful cooperation with our customers.

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Relationships

We ensure that the products we offer our customers are only of the best quality. That is why we create a win-win relationship with our suppliers and partners and uphold rigorous selection procedures to make sure that you get the best products at the best price.

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Teamwork

We believe in going the extra mile to accomplish our goals. Whether you are looking for a meat feast or gourmet seafood choices, our friendly and qualified staff will be more than happy to help you make your perfect selection.

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Quality Standards

We maintain consistent quality standards and ensure that only those suppliers who meet our rigorous safety standards and frequent quality checks are selected to provide you with the freshest selection of products.

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